Updated 10 October 2026 · 4 tools
A website SEO audit tool scans your pages for the problems that hold rankings back, such as missing titles and meta descriptions, slow loading, broken links and indexing issues, and now also checks how visible you are in AI answers like ChatGPT and Gemini. The best SEO audit tools below differ on how much they check, how clearly they prioritise fixes, and whether they go on to fix issues or write content for you.
| Tool | Best for | What it checks | AI search visibility | Free to start |
|---|---|---|---|---|
| SeoLoupe | All-in-one audit | On-page, speed, backlinks, keywords, indexability | Yes | 1 free scan |
| Webmatik | Prioritised fixes | Performance, SEO, UX, conversion, security | Yes | Free estimated score |
| SEO Idea Creator | Content briefs | On-page structure and metadata | No | Free plan |
| Arvow | Hands-off fixing | Technical issues, backlinks, content | Yes | See site |
Best all-in-one audit for SEO, speed and AI search visibility. One SeoLoupe scan produces nine reports: on-page SEO (titles, meta descriptions, headings, canonicals), keyword suggestions, Core Web Vitals and page weight, backlinks, AI search visibility in ChatGPT and Gemini, security and SSL, and crawl and indexability (robots.txt, sitemap, llms.txt). Issues are ranked by impact and effort, and each comes with a ready-made prompt you can paste into Claude, Cursor or Codex to fix it.
Best for a clear, ranked plan of what to fix first. Webmatik checks more than 70 signals across eight categories (performance from real Chrome user data, SEO with live rankings, AI readiness, UI and UX read by AI vision, conversion, retention and security) and rolls them into one Growth Score. Instead of a long report it gives a ranked action plan, and you can re-scan to watch the score improve. Checks are weighted by site type, so a store and a blog are judged differently.
Best for auditing a page and planning the content to fix it. SEO Idea Creator analyses any URL and then helps you act on it with AI content briefs, outlines and articles backed by keyword research and competitor analysis. A brief arrives in under a minute and exports to Google Docs, Notion, Word or Markdown, which suits teams whose SEO gap is content rather than code.
Best for having AI agents fix SEO issues for you. Arvow goes past the audit: its AI agents find and fix technical SEO issues, build backlinks and research, write and publish content in your brand voice, aiming to rank on Google and get cited by AI search. An AI visibility tracker and white-label reports cover agencies that manage several sites.
SeoLoupe gives one free full scan, Webmatik shows a free estimated score with every issue found, and SEO Idea Creator has a free plan.
Yes. SeoLoupe and Webmatik both check AI search visibility, and Arvow tracks how often you are cited by AI search.
Webmatik ranks every issue into an action plan, and SeoLoupe sorts issues by impact and effort.
SeoLoupe writes ready-made prompts for Claude, Cursor or Codex, and Arvow's AI agents fix technical issues and publish content directly.
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